In collaboration with the Hong Kong General Chamber of Commerce (HKGCC), a series of five workshops are organized to enhance and refresh the knowledge and skills of PR and Corporate Communications practitioners through experience sharing.

* Participants who attended all five workshops will be awarded a "Certificate in Applied Corporate Communication" co-issued by HKGCC & PRPA.

Workshop 5: "Digital PR in Practice" on 22 November

The social and political landscape has undergone drastic changes in recent years. One of the main drivers of these changes is the transformation in the way people communicate and the rise of new media and social media.

This workshop will focus on how the government and the private sectors are adapting to the new media landscape and engaging their target audience in recent years. The speaker will share the lessons learnt from the different real life media campaigns.

Workshop 1: "Crisis Management in Action" on 19 October

(event details here)

Workshop 2: "Event Planning and Management" on 27 October

(event details here)

Workshop 3: "Knowing the New Media Landscape" on 9 November

(event details here)

Workshop 4: "Building Your Brand in the Metaverse" on 15 November

(event details here)

Coronavirus Containment Measure:

- To prevent the spread of Covid-19, we kindly ask that all event participants wear a mask when attending the event.

- Attendees, who feel unwell are advised against in-person attendance at the Chamber. If attendees are required to undergo compulsory testing, please bring along a negative PCR or RAT test result when attending physically.

- Food and beverages will not be provided during the event.

- All visitors must scan the "LeaveHomeSafe" QR code at the entrance and undergo body temperature checks.

DISCLAIMER

Speakers' presentations at this event are intended for educational purposes only and do not replace independent professional judgment. Statements of fact and opinions expressed during this event are those of the speakers and participants and, unless expressly stated to the contrary, are not the opinion or position of the Hong Kong Public Relations Professionals' Association, its members, or its committees. PRPA does not endorse or approve, and assumes no responsibility for, the content, accuracy or completeness of the information presented. Attendees should note that, with the approval of speakers, this event may be recorded, and possibly published on the PRPA website in audio and/or video formats without further notice.

Recording, duplication or distribution of the contents of the event is prohibited without prior written permission from the organizers.