Ronald Chiu Ying-Chun, Associate Dean of School of Communication and Professor (Practice) at The Hang Seng University of Hong Kong
Ronald Chiu is a veteran television journalist in Hong Kong with over 40 years of experience. He started as a cub reporter in Commercial Television News and moved to Television Broadcast Ltd in the late 70s. From there he advanced himself to assume senior and supervisory positions in news operation. In the early 90s, Professor Chiu joined Wharf group to help build the first pay television service and the first 24 hour news channel, Cable News. He was the Executive Director of i-Cable News Ltd and i-Cable Sports Ltd before retirement and was Special Advisor to Chairman of i-Cable Communications Limited. Throughout his journalistic career, he had won numerous international awards including the PATER Bicentennial World Broadcasting Award (1988) and International Film and TV Festival of New York (1990). He was also awarded Distinguished Alumni Communicator Award HKBU (2008) and HKBU Meritorious Service Award (2005). Professor Chiu was appointed as Adjunct Professor in 2018 by Hang Seng Management College and was awarded Honorary Fellowship by Hong Kong Baptist University in 2012 and the Hang Seng University of Hong Kong in 2019 respectively for his contribution to the industry and media education. Professor Chiu has over 20 years of teaching experience in various universities. In 2008, he joined a consultant team of Hang Seng Management College to assist programme accreditation submission. Since then, he had been serving as an advisor for the BJC programme until he joined the School of Communication as a full-time faculty member in January 2020.
Good media relation cannot be built overnight. With the ever-changing and diverse media landscape, the need for good understanding of how media works should never be underestimated.
We are pleased to have Professor Ronald Chiu Ying-Chun, a distinguished leader and a media veteran in Hong Kong media scene, to share with us his observations and shed light on how to work with media effectively. Currently Professor (Practice) of School of Communication, the Hang Seng University of Hong Kong, Ronald has been in the media industry for four decades with loads of experience in broadcast media. Ronald has witnessed the transformation of the electronic news business and the change of media landscape in Hong Kong.
From this valuable sharing session, you will be able to learn about
the development of Hong Kong media, including but not limit to broadcast, traditional publishing and the new media
addressing the newsrooms' needs with tactful pitches
how to foster win-win media relations.
Mode of delivery: Face-to-face / Online
For those joining the webinar, Zoom link will be shared to confirmed participants before the event.
In-person: PRPA Member
- Special offer for students - Priority will be given to PRPA Student Member - Limited quantity
Webinar: PRPA Member
- Special offer for students - Limited quantity
Room 302, 3/F Pico Tower 66 Gloucester Road WanchaiHong Kong Island, Hong Kong SAR (China)