Event Details

Explore how to create an impact through engaging content, appealing to people's emotions. Discover the potential of extending content creation between brands to increase interaction and innovation while reaching a larger audience.


We are pleased to have Mr. Ray Lam, Associate Director/ Head of Content, PR & Influence at Ogilvy, share his award-winning content production experiences, which created a lasting impression. Mr. Lam played a key role in the development of Tam Jai Samgor's 'There's No Taste like Home' video, which struck a chord with Hong Kong locals and was awarded the Best Brand Campaign and Best Breakthrough Advertiser award at the 2021 YouTube Works Awards. In this session, he will also be sharing his experiences on the development of the American Express Platinum card campaign, and creative collaborations between brands, and the dynamic creations for Durex.


Date: May 20, 2022

Time: 1:00 – 2:00PM

Webinar Ticket: Member HK$240 / Non-member HK$340 / Student HK$100


Note: Fee collected from the activity will be used for operation and administration cost incurred to PRPA for organizing the event.

May 20, 2022

1:00 PM - 2:00 PM (GMT+8)

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Webinar

Speakers

  • Ray Lam (Associate Director / Head of Content at Ogilvy Public Relations Hong Kong)

    Ray Lam

    Associate Director / Head of Content at Ogilvy Public Relations Hong Kong

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Tickets

Member
Member Price HKD 240
Non-Member
HKD 340
Student

- Special offer for students
- Priority will be given to PRPA Student Member
- Limited quantity

HKD 100
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